Marketing 2050
Campaigns, CMS and customer growth

Campaigns, CMS and customer growth

Marketing 2050

Bring content, storefront campaigns, lead capture and merchandising together with accountable delivery.

Connected operations. Clear ownership.

Turn everyday work into measurable progress.

Give your team a shared view of the work, from the first request to the final handoff. Bring records, approvals and reporting together with role-based access, so staff can act with the right context and managers can see what needs attention. Choose the capabilities that fit your business and expand your capacity as demand grows.

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Plans that grow with your business

Choose your team size and operating capacity.

Start with the essentials. Add the modules your team needs, with clear allowances before you buy.

Custom pricing

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User management and securityCustomer and catalog recordsGST invoice configuration

Capacity prices exclude optional modules, applicable taxes and payment-provider charges. Allowances are per tenant workspace, not multiplied by users. Free access carries the configured percentage platform transaction charge. Your itemized checkout quote confirms the total; paid access starts after verified payment.

Modular software

Marketing 2050 modules

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Order Management

Order entry, amendments, checkout and transaction documents

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Business Chatbot

Catalog queries and enabled transactional workflows; order actions also require Order Management

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Reports and Analytics

Reports on data authorized by the user role and tenant

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India list prices are the basis. Other currencies are indicative conversions. Taxes, selected processes, user access and usage capacity are shown in your quote before purchase.

Daily operations

Connected work, with clear responsibility.

Staff use their permitted workspaces and chatbot actions. Configurable forms, independent review, hold/resume, approval history and branded documents support the workflow.

  1. Plan

    Define campaign audiences, timing, content ownership and intended outcomes.

  2. Publish

    Review branded pages, product collections and enquiry forms before publishing.

  3. Engage

    Route incoming leads and service questions into accountable queues.

  4. Improve

    Compare campaign activity with downstream orders and customer outcomes.

Marketing 2050 / Capabilities

Create demand. Connect content to customer outcomes.

Bring campaigns and content into one workspace

Coordinate CMS content, merchandising and lead management around a shared campaign objective. Define the audience, offer, publication period and responsible team before assets go live. Marketing 2050 connects the brief to the customer action you want to encourage. Use the included project foundation to track tasks and ownership, helping content creators and commercial teams work toward the same launch.

Publish pages that help customers decide

Create product and service pages, articles and enquiry forms that answer customer questions and present a clear next step. Manage branded navigation and content through the CMS, keeping the message aligned with the catalog. Choose imagery and layouts that support the offer, then review and publish. Your team can maintain an evolving website without turning every content change into a separate development project.

Put more control behind every promotion

Plan coupons and offers with explicit eligibility and active dates. Review the intended audience and pricing effect before a promotion starts, then use configured reporting to connect activity with customer and order outcomes. Keep campaigns accountable to a purpose: introducing an offer, encouraging repeat business or supporting a selected customer group. External advertising and social channels connect through approved provider accounts.

Keep the response connected to the campaign

Route enquiries, order requests and service questions to the right team with their original context. An enabled chatbot can support catalog discovery and configured enquiry journeys, while customer accounts provide access to the visitor's own records. Follow the handoff beyond the initial response so marketing and sales can review what happened to the demand they created and improve the next campaign together.

Bring AI into the flow of work

Add Enterprise capabilities to help teams find authorized records and reports through natural-language conversations. Configure hosted AI providers and the supported chatbot journeys for your organization, keeping staff permissions in force. AI assistance works alongside your existing records and workflows; it does not replace approval responsibilities. Choose the processes where conversational access can save your team the most time.

See how work actually moves

With Enterprise process mining enabled, explore supported process histories, activity sequences and common variants. Filter the available event data to investigate waiting time and repeated steps, and use saved analyses to support improvement discussions. Built-in process data science connects operational questions to traceable events. Coverage depends on the selected workflow and its recorded history, with incomplete cases identified in the analysis.

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